As Brand Manager at Viking Mergers and Acquisitions, Lexie Crouch is a driving force behind the company’s visual brand identity. Her strategic approach ensures that all digital and print materials are on-brand, visually stunning, and compelling to buyers, sellers, and prospective clients. Lexie played a pivotal role in crafting Viking’s new logo and brand identity, reflecting the company’s dynamic growth. Collaborating closely with the marketing team, she uses her branding and graphic design background to produce marketing collateral that is both cohesive and impactful.
Lexie is a graduate of Clemson University (Go Tigers!) with a Bachelor of Science degree in Graphic Communication. Lexie lives in Charlotte, NC with her husband, two sons, and miniature dachshund. Lexie stays busy keeping up with her two young boys and enjoys spending weekends at the lake surfing, skiing, and playing pickleball!